Thank you for taking the time to review our auction site. We hope you find it helpful in marketing whatever (legal) items you choose to sell.

A little background on how and why we developed this platform. First we came from long tenures working for some of the largest IT companies in the world. We have extensive global experience in Infrastructure, Platform, and Application systems across Public, Private, and Multi Cloud deployments. As a Registered Angus Breeder, one of our Leaders is also a heavy online auction user as both a buyer and seller. While there are a number of options to choose from in the auction space, we thought with our backgrounds, we could do better.

We started with a few simple design goals:

1. Improve the Buyer experience
   1. More control on bidding
   2. As close to real time as possible
   3. Clear transparency on Auction and Lot activity
   4. Keep it simple!
2. Improve the Seller experience
   1. Make it cost effective for Sellers
   2. Make it self service
   3. Make it as simple as possible
   4. Create better reporting on bid history
   5. Support many types of auctions
   6. Suport auction close tasks efficiently with automation
3. Support 3^rd party marketing
   1. Make it easy for marketers (Sales Managers) to run auctions for their clients
   2. Provide complete bid history both in real time and at Auction close
   3. Build integrations to support lot information
   1. Breed Association data for specific lots that can be imported with minimal effort
4. Make it Safe
5. Make it Secure
6. Make it Easy
7. Make it Affordable

As we learn from the auctions we support, we will continue to evolve and enhance our platform. We welcome your input.

Thanks again for considering our platform for your Auction needs.